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‘Snow White and the Huntsman’ Goes Interactive with its Latest Trailer

Damon Houx — Wed, 23 May 2012 19:05:22 +0000

Universal’s Snow White and the Huntsman is hitting theaters June 1, and as we wait, they’re trying something new with the marketing. We’ve seen commentaries for trailers before, but now we’ve got an interactive trailer that lets you comment, share, buy tickets, and also get snippets of factoids about the making of the film. Check it out below

The film stars Charlize Theron, Kristen Stewart and Chris Hemsworth and looks to be epic, but Universal is coming off of Battleship – which is looking to be a domestic disaster – and this hasn’t been tracking sky high like they may have hoped. Perhaps this new marketing tool will get people excited about the project. Though we have no evidence, I think the fact that this isn’t prepping to be the next big blockbuster is part of the reason why Disney’s Snow White project is dead, on top of it being the third such attempt (following this and Mirror Mirror). Anyway, here’s the trailer:

This is the same trailer that’s playing theaters, but now with the option to learn more about the characters. The trailer looks spectacular, but it’s possible that first time helmer Rupert Sanders is the new Joseph Kosinski. We’ll know for sure when the film hits theaters shortly.

Are you excited for another version of Show White?

17 New ‘Prometheus’ Pictures Feature Alien World, Haunted Crew

Travis Woods — Thu, 10 May 2012 22:00:10 +0000

It seems like every day there’s been a new bit of media released to promote The Avengers, The Dark Knight Rises, The Amazing Spider-Man, or Prometheus as the Big Summer Film of 2012. Today, it’s once again Prometheus’ turn, with Entertainment Weekly releasing 17—count ‘em, 17!—new photos from the filming of Prometheus. The shots feature character portraits, behind the scenes shooting, alien landscapes, spacesuits, and repeated shots of a haunted and haggard crew.

Check out the 17 new Prometheus shots after the jump!

While the plot remains a tightly-kept mystery, what is known about the film is that it takes place several years prior to the events of Ridley Scott’s original Alien film, and takes place on the same planet featured in that movie. Not much else is know, except the crew of a vessel called Prometheus discover a threat connected to humanity’s origins that also threatens to bring about our doom… at least, that’s what we could suss out from the spoiler-ish trailer.

Looks like we’ll just have to wait until the film’s June 8 release date to be sure. Prometheus stars Noomi Rapace, Charlize Theron, Michael Fassbender, Idis Elbra and Guy Pearce, and was directed by Ridley Scott.

Which is your favorite shot?

Source: /Film

Latest ‘Prometheus’ Featurette Talks Aliens (Not ‘Alien’)

Damon Houx — Wed, 09 May 2012 18:24:25 +0000

Prometheus may be R rated, but it’s gunning to be one of the big event films of the summer, and the advertising and viral videos are now hitting the frequency of Avengers material. Perhaps it’s a winning strategy. The latest from the Prometheus cast and crew concerns extra terrestrials. An interesting word choice for the (not?) prequel to Alien. Check out the featurette below.

This is definitely not spoiling too much (for those concerned about that), and it doesn’t offer too much new footage, but it does show some of what’s going to be the problem for the crew of the Prometheus. There is something on the planet that either attacks or takes over host bodies. But how this all plays out is still unknown, or how the creatures once fossilized in Alien interact with the humans.

When Fox accepted the R rating, it suggested that this would not be compromised, and with the R rating, one wonders if they’ve decided to add things back in they may have cut when they were angling for a PG-13. One hopes. Though Ridley Scott‘s last couple of movies have been a mixed bag (Robin Hood was pretty bad), we’re still partial to his director’s cut of Kingdom of Heaven, and he still seems to ‘have it.’ So we’re anxiously awaiting June 8, when the film hits theaters.

Where is Prometheus on your want to see list?

New ‘Snow White And The Huntsman’ Clip Features Kristen Stewart And Charlize Theron In Violent Battle

Travis Woods — Wed, 09 May 2012 15:29:21 +0000

While the big summer buzz is mostly attached to The Avengers, Prometheus, The Amazing Spider-Man, and The Dark Knight Rises, Snow White and The Huntsman has been steadily building up steam on the way to its June 1 premiere. We’ve already seen a great full trailer, received news of a pre-approved sequel, and caught a great poster and solid new clip. Now, MTV has released a clip of what looks like the climactic battle between Kristen Stewart’s Snow White and Charlize Theron’s Queen Ravenna—and it looks good.

Taken out of context, it’s a little chaotic, as Chris Hemsworth seems to be leading some kind of assault against some pretty stunning CGI baddies within a castle’s walls; that said, the intensity/chemistry between Stewart and Theron is the main attraction here. Get this: Stewart actually emotes in the scene, showing more emotion than her typical gape-mouthed Twilight expression by letting loose with battle cry before attacking Theron.

While the clip leaves us hanging by obviously not showing the results of the final confrontation, it does offer up a nice preview of what is increasingly appearing to be a very solid and interesting take on the Snow White tale. We’ll know for sure when the film hits theaters on June 1; until then, we’ll be hitting “replay” on the video below.

Get More: Ian McShane, Chris Hemsworth, Bob Hoskins, Charlize Theron, Kristen Stewart, Movie Trailers, Movies Blog

What do you think of the video? Will you be seeing Snow White and the Huntsman?

Latest ‘Prometheus’ Featurette Reveals Even More

Damon Houx — Tue, 01 May 2012 17:46:28 +0000

For a while there you could say that Ridley Scott’s Prometheus was playing cute. It was embracing one of J.J. Abrams‘s favorite marketing schemes – the puzzle box – where part of the fun was not knowing what the film exactly was until you got into the theater. That game plan has been modified for marketing recently, and now we’re getting a clearer sense of what the film is. And for those who weren’t spoiled by the latest trailer, the new featurette offers even more footage and clues. Check it out…

We get interviews here with Scott, and stars Charlize Theron, Guy Pearce, Michael Fassbender and Noomi Rapace, along with Logan Marshall-Green, for whom this seems his big shot (and he also kind of looks like Tom Hardy, but maybe that’s just me).

The featurette is selling the old school in that it’s showcasing the scale of the sets. In the digital era, it’s nice to see a film have such massive working space because it does make a difference when encountering an alien space to have that reality behind the actors.

Looking up the film on IMDb, it lists Patrick Wilson as one of the stars. He plays Noomi Rapace’s father. My guess is it’s a small role, but the IMDb is the IMDb. The film is set come out June 8, and it’s easily one of the most exciting films of the summer, and it’s playing the same clips and featurette games as The Avengers has. Which means expect a lot more of this stuff in the next month.

Where would you rank Prometheus on your summer want-to-see list?

New ‘Prometheus’ Trailer Features Three Minutes Of Heavy Spoilers

Travis Woods — Mon, 30 Apr 2012 15:10:29 +0000

Welcome to the exact moment when Ridley Scott’s upcoming Prometheus ceased to be the ambiguous sci-fi mystery of the summer, and revealed just about every possible plot spoiler pertaining to its Alien prequel-dom that it seemingly possibly could. Thanks to a just-released international trailer, we now have three full minutes that basically lay out Prometheus’ entire plot—don’t want to know about Charlize Theron’s character? Not curious who has an alien inside of them? A warning, then: view this at your own risk.

For the last time: spoilers ahead!

The trailer basically lays bare many of the plot details that have been debated by fans of the Alien series in the weeks and months leading up to Prometheus’ release. Yes, it now appears that Theron’s corporate heavy will be a villain, just like Paul Reiser’s character in Aliens. Yes, Noomi Rapace is a badass of Sigourney Weaver levels. And yep, that’s Rapace screaming “GET IT OUT OF ME! GET IT OUT OF ME!” repeatedly. And yep, there’s heavy talk of some kind of alien force heading back to hit the Earth.

Just about the only thing not revealed in the trailer is whether or not Michael Fassbender’s mysteriously emotional android character will be a friend, or will go the way of Ash in the original Alien. And while this trailer is certainly, well, cool, it’s more than a little disappointing to see most of Prometheus’ cards all laid out on the table like this—part of the primary appeal to the film, thus far, has been its sense of foreboding mystery.

Final verdict: it’s still one of our most anticipated films of 2012, but some of the excitement over Prometheus has now been lose thanks to the overly vigorous marketing.

Prometheus opens on June 8, and stars Noomi Rapace, Charlize Theron, Michael Fassbender and Guy Pearce.

What did you think of the new trailer?

Source: Empire

‘Snow White And The Huntsman’ Sequel Is Already Happening

Travis Woods — Fri, 27 Apr 2012 22:36:27 +0000

Despite the fact that the Snow White and the Huntsman won’t be released until June, just like The Avengers 2 and The Amazing Spider-Man 2, Snow White and the Huntsman 2 has already been fast tracked into development. So, even before seeing the upcoming film starring Kristen Stewart, Chris Hemsworth, and Charlize Theron in an epic adventure in which the vampire girl and Thor do battle with Aileen Wuornos. Do I have that right?

First Showing has it that, thanks to a heaping helping of solid buzz, and the built in audience that swords ‘n sandals type fantasy films attract (not to mention a certain someone’s Twilight audience), Universal has already tapped David Koepp (Jurassic Park) to write the script for the sequel. Further, Universal is fast-tracking the film into an early production in order to secure returning director Rupert Sanders.

Still, it’s a risky gambit to bet a sequel on a film which is still several weeks away from its official release, and hasn’t technically made any of its budget back yet. Also, it does exactly remove some of the stakes in the film, as (unless the sequel is entitled Snow White: Dead and Loving It!) a sequel all but guarantees that most of the cast will survive the first film.

What do you think of the Snow White news?

Full Snow White and the Huntsman Trailer Has Been Released

Damon Houx — Mon, 19 Mar 2012 18:28:54 +0000

Kristen Stewart, Chris Hemsworth and Charlize Theron are heading up the big-screen action-fantasy film version of Snow White and the Huntsman, and it feels weird to say this, but man does this look right. Perhaps it’s films like Mirror, Mirror that set the tone for films like this – we’re used to redresses of classic fairy tales done in a mockish style – but there’s something about this trailer that suggests scale and it never feels cloying about its origins. Check out the full trailer…

The influx of new spins on classic fairy tales seems drawn from the inherent name recognition and the success of Tim Burton‘s Alice in Wonderland, but Huntsman looks like a new approach to the material – perhaps the other films feel the need to acknowledge that Walt Disney did many of these stories in classic animated films. Huntsman also doesn’t seem too gothic or dark–it’s not going for the full Dark Knight treatment. It seems to be the exact right tone for this sort of movie, which is surprising considering its director – Rupert Sanders – is a first time feature filmmaker (he’s done commercials).

This also gives our first quick look at the dwarfs, which could be the film’s Achilles heel. The dwarfs are a part of this story, and the trailer suggest that this film draws on the Joseph Campbellian archetypes of “destiny” in regards to Stewart’s Snow White – who probably does go on some sort of hero’s journey. Still, this looks fun and cool and everything that the project probably shouldn’t be.

That said, so many things that sound like a bad idea on paper can turn out to be pretty great if they’re done right. Hopefully this delivers on the promise of its trailer.

Does this get you stoked for Snow White and the Huntsman?

The Trailer for the Trailer for Snow White and the Huntsman

Damon Houx — Wed, 14 Mar 2012 20:36:26 +0000

The latest and possibly most grotesque trend in marketing is now to offer a preview of an upcoming trailer. Or – to put it bluntly – a trailer for a trailer. These thirty second clips tease the images that will be teased at greater length in the near future. We’ve seen it with Super Bowl ads, and now we’re seeing it as a common practice for tentpole releases. Why not drag out the hype a couple more days with this sort of promotion? The latest is for Snow White and the Huntsman. Check it out.

The film is directed by Rupert Sanders, and stars Kristen Stewart, Chris Hemsworth, and Charlize Theron in this modern redress of the Snow White legend. This sort of film often gets criticized for offering modern politics in period garb, but when you’re dealing with this level of fantasy, that sort of criticism belies sexism.

I like what I see, though it will be interesting to see what they do with the seven dwarfs – who are in the movie but aren’t being marketed yet. Mirror Mirror - which also does a modern take on the Snow White legend – arrives March 30, and these two films will surely hurt each other. Audience members may be confusing the two already.

What is most questionable about the Huntsman version of Snow White is the director Rupert Sanders. Best known for his Halo commercials, the visuals are strong, but we’ve seen what happens when commercial directors are plucked to the big screen. Sometimes you get a Ridley Scott, and sometimes you get a Joseph Kosinski. But we’ll know for sure when the film hits theaters June 1.

Which Snow White do you want?

Trailer for Ridley Scott’s Prometheus

Damon Houx — Thu, 22 Dec 2011 19:50:21 +0000

Quick of cut and huge of scale, the trailer for Ridley Scott‘s Prometheus ties the film into his 1979 film Alien in two distinct ways. One is the lettering that comes as we get quick flashes of cast members Michael Fassbender, Charlize Theron, Noomi Rapace and Idris Elba. The other is a certain prop that looks mighty familiar to fans of the original. Check out the trailer…

What this film is seems still up for grabs. The characters are humans (“They went looking for our beginning”), I guess, and there seems to be a lot of large scale sets, and great science fiction atmosphere. But what’s going on is completely up for grabs, and it’s hard to know if the film follows the original’s Ten Little Indians structure. The cast listing says “and Charlize Theron” which could mean she’s the first or last to go.

This doesn’t seem to offer much Guy Pearce, but to be fair no one gets any on screen dialogue, and this seems to be more about setting a tone, which is the new trailer goal. That tone is “it’s a little like the first film, but much more fast paced and jump scary.” Supposedly this is the first of two of these films.The film comes out June 8, 2012.

Is that what you wanted out of an Prometheus trailer?

Take a Better Look at Ridley Scott’s Prometheus

Damon Houx — Thu, 01 Dec 2011 18:58:41 +0000

Ridley Scott’s Prometheus is and isn’t a sequel/prequel to his 1979 film Alien. And though it may not feature Alien creatures as we know them from the previous installments, from the latest images to come from the film it’s going to have the same look and feel that’s for sure. The film is due out June, 8 2012, but the first wave of publicity is starting to hit, with new images below. Check out the gallery.

First of all, let me say I like the identifications on these because it makes them look like old school lobby cards. And were these images weathered down, some might look like they came from the first movie.

This is our first good look at the cast, and it will be interesting to see how much the film mimics the structure of the first film. Likely the majority of the cast won’t make it until the end, so it’s quite possible Idris Elba, Michael Fassbender, Noomi Rapace or Charlize Theron are there to provide the shock of an early exit. But my guess is they’ll try to keep such surprises close to the vest. A bootleg trailer leaked over the weekend, which means that a full trailer should be attached to one of the bigger Holiday movies. Since it’s Fox, the best guess is that it will be on Alvin and the Chipmunks 3: Chipwrecked.

Do you think Michael Fassbender just looks weird in the still, or does it feel like he’s a android?

Charlize Theron in Young Adult Trailer

Damon Houx — Fri, 07 Oct 2011 18:22:31 +0000

Charlize Theron stars in Jason Reitman‘s Young Adult. She plays a successful author who returns home looking to get back together with what she sees as the love of her life (Patrick Wilson), but he’s not only married – his wife just had a baby. As Marvin Gaye once sang “ain’t no mountain high enough to keep me from getting to you.” There’s a trailer for the film now, check it out….

The film was written by Diablo Cody, so this is a reunion for her and her Juno director Reitman. and though it’s due out at the end of the year, it doesn’t look as prestige-centric as Reitman’s last couple of movies. Which is good – only Clint Eastwood can get away with constantly making Oscar-bait pictures.

The real question is this: are audiences tired of black comedies? 2011 is marked by the enormous success of a number of R-rated and dark comedies, with The Hangover Part II leading the pack. Maybe if the movie is funny enough, and there’s been enough time this might find an audience. And to be fair – with the Oscar nominees and winners behind the project – perhaps this is the sneakiest Oscar-bait picture ever. The film opens December 16.

Does this make you laugh?

ScreenCrave.com » Charlize Theron

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