Iron Man 3

Though the last Iron Man 3 trailer offered some exciting footage, it didn’t offer a lot of new information. The latest :30 TV spot for the superhero movie is jam-packed with action and explosions, but the information is all the same.

This new spot was made with the help of the Chinese TV manufacturer TCL Entertainment. /Film notes that some of the company’s products showed up in The Avengers, so Marvel Studios must’ve cut a deal with them.

Product placement is inevitable in Hollywood movies, especially big blockbusters like Iron Man 3. But the good news about this particular clip is that the advertising isn’t that obvious. Plus, there’s some new footage that wasn’t in the first trailer, specifically a shot of Don Cheadle in a very preppy, light blue collar shirt. Check it out:

Iron Man 3 is kick-starting Phase 2, which producer Kevin Feige has explained will dig deeper and darker. Robert Downey Jr. reprises his superhero role. This time he goes up against an enemy whose reach knows no bounds.

The film, which also stars Gwyneth Paltrow, Ben Kingsley, Jon Favreau, Guy Pearce, Rebecca Hall and James Badge Dale, opens May 3.

Are you excited for Iron Man 3?

[via Cinemablend]