It’s not much of a victory, but Hansel And Gretel: Witch Hunters topped the box office, though the real story is the holds of the Oscar pictures. So let’s talk about the numbers.
|1||Hansel And Gretel: Witch Hunters||$19,000,000||$5,635||$19,000,000|
|3||Silver Linings Playbook||$10,000,000 (-7.0%)||$3,786||$69,465,000|
|4||Zero Dark Thirty||$9,800,000 (-38.0%)||$3,346||$69,904,000|
|6||Django Unchained||$5,005,000 (-35.5%)||$2,494||$146,295,000|
|8||Gangster Squad||$4,200,000 (-51.4%)||$1,622||$39,647,000|
|9||Broken City||$4,000,000 (-51.6%)||$1,526||$15,270,000|
|10||Les Miserables||$3,912,000 (-47.8%)||$1,777||$137,237,000|
Hansel won the weekend, but like many January films, it will fade quickly from the top spot, and quickly from the top ten. As the film is performing internationally, it will likely make money for Paramount, but don’t expect it to do much more than $40 Million domestic. More impressive is Mama, which didn’t completely collapse, and should get over $60, possibly over $70 Million, which are good numbers for a horror film.
Silver Linings Playbook had an incredible hold, and though the Producers Guild went with Argo, it’s possible it will get some SAG love this weekend, which means it’s still a big contender for Oscars. Getting to nine digits isn’t going to be a problem if it keeps playing like this. Zero Dark Thirty is in a similar position numbers-wise, but it may fade faster. Still, it should get close, if not over the hundred million dollar mark. This would also mean that seven of the nine best picture nominees would be over $100 Million, which is a first. Lincoln, Django Unchained and Les Miserables are still performing, and – as long as these January/February titles fade as fast as they have been -are likely to stay in theaters for quite some time.
Parker and Movie 43 underperformed, and should leave the top ten quickly. At least Movie 43 was cheap, and with a $6 Million production budget and better overseas numbers, it will surely turn a profit. Parker… better hope for better international numbers.
Gangster Squad and Broken City are likely spending their last weekend in the top ten, which isn’t all that surprising. The Last Stand is out of the top ten at sixteenth place, meaning audiences couldn’t have given less of a crap about the return of Schwarzenegger.
Reality Check: I didn’t think that SLP would essentially flatline, but otherwise I was right on the money with pretty much everything.Which feels good, but I’ll be pretty wrong in the near future.
What did you watch this weekend?