In a series of quickly edited shots drenched in a palette of the prerequisite orange and teal, featuring actors fake-baked and color-corrected to an unnatural orange hue and surrounded by a CGI landscape of kabooms, slow-to-fast motion collisions, and Bruce Willis in full-on late-period-bald-Bruce-Willis-paycheck-role mode, the full trailer for G.I. Joe: Retaliation is basically every other action trailer you’ve seen over the past 10 years. But hey, it’s got The Rock being all The Rock-y, and a storyline that rips off The A-Team. Check it out, courtesy of Paramount Pictures.
Opening June 29, 2012, G.I. Joe: Retaliation features, in addition to Dwayne “The Rock” Johnson and Bruce Willis, Channing Tatum and Jonathan Pryce. In the film, a fake President of the United State allows the Cobras to take control of the government, and only the disgraces Joes can stop them and then some things blow up, some ice falls on people, some flat, depth-less CGI occurs, and Bruce Willis does some things while smirking. Elsewhere, The Rock flexes and arches his eyebrows, while Channing Tatum looks blankly at things. Exciting!
There honestly doesn’t appear to be much in this trailer that separates it in tone from something like the Battleship trailer, but the first Joe film made over $300 million worldwide, so there’s obviously a built-in audience for this sucker. Still, as flashy as it is, there doesn’t really seem to be anything new here, but what do you expect from a G.I. Joe movie?
What do you think of the trailer?