Over the holiday weekend, something epic happened on the small screen. After much hype and tireless promotion Oprah Winfrey finally launched her new television network aptly titled OWN. It went live on January 1, 2011 (1-1-11) and aired lots of family and goal oriented programming. Thus far we’re fans of their inspirational series, “Master Class,” which features hour long episodes with talents such as Jay-Z, Diane Sawyer, and Sidney Poitier. We’re not the only ones who caught a glimpse of what the network has to offer. Check out what the critics are saying…

OWN Isn’t For Everyone:

“OWN is a place where cynicism takes a holiday and mockery hasn’t yet been invented. . . . OWN isn’t for everyone . . . [b]ut it lives up to the Oprah Winfrey ethos — a ‘meaningful, mindful’ cable network that seeks its own truth and tries to be its own best self.” – [The New York Times]

It’s in a League of its OWN:

“One of the more disquieting aspects of [OWN] is the pervasive sense (inevitable, I suppose) that this cable network is not just a programming venture and a brand extension, but a living monument to its creator’s power — and a celebration of her willingness to use that power as a force for good. We won’t just watch OWN; we will gaze upon it with awe and affection, and marvel at the sweet magnificence of its founder.” [Salon.com]

It Has a Solid Voice:

“Beneath the inspirational advice that often sounds like hot air, and the clean-up-your-room mom’s voice, Oprah has a bedrock belief in reason, intelligence and education. That’s what makes her so valuable and OWN so promising to the non-banshees among us.” [Indiewire.com]

It’s a Missed Opportunity:

“Much of the reported programming that is scheduled or in development revolves around cooking, makeovers, parenting, medicine and self-improvement — topics that are already playing out on TLC, HGTV, the Food Network, et al. Winfrey is free to choose how she spends her millions. But it’s disconcerting, to say the least, that of the breakout syndicated personalities she has helped to launch during her reign as the queen of media  – Dr. Phil, Dr. Oz, Nate Berkus and Rachael Ray — none is a black male or female, sans King.” [The Root]

Did you catch OWN’s debut? What did you think of the programming?