Last week, a teaser was released for Frank Miller’s latest project — a commercial. It’s not just any commercial, it’s an advertisement for a new fragrance called Gucci Guilty and stars Evan Rachel Wood and Captain America himself Chris Evans. The preview footage we saw made us feel like the actual ad was going to deliver, too bad it’s pretty much the same old, same old with some extra love-making scenes in between. Check out the full video below…
That was a bit underwhelming. The commercial is actually the same length as the teaser trailer. They both clock in at 32 seconds. How does that work exactly? Wood is captivating throughout that short period of time and it’s kind of cool seeing her man-handle Evans. The color scheme and the overall style of this commercial fully represents Miller’s filmmaking aesthetic.
I won’t say that this ad makes me want to go out and buy a bottle of Gucci Guilty but I wouldn’t mind taking a whiff just to see what all the fuss is about.
P.S. this commercial was originally set to debut during the MTV Video Music Awards next month.
What do you think of the commercial for Gucci Guilty? Does it live up to the hype?