We thought we dodged a major bullet when Paramount and Marvel decided against releasing Iron Man 2 in 3D but we celebrated too soon. It turns out that the film was extremely close to being converted into the format but at the last minute the powers that be pulled the plug. According to a recent article in the LA Times, Marvel execs still have their eye on the 3D trend and plan on incorporating it into their future titles sooner than later.
Kevin Feige, President of Marvel Studios confirmed that after the success of Avatar and Alice in Wonderland they were seriously considering a 3D version of Iron Man 2. And the only thing that kept it from the God-awful conversion machine was the fear that it might damage the film’s quality.
“We couldn’t have turned over a version of the movie 10 or 20 weeks earlier for 3-D conversion without undermining the quality,” he said. “We used all the time we had for mixing and editing and discovering the right tone.”
That was the right move on their part but we’re not out of the woods just yet. Feige also stated that we could see 3D some time in the near future thanks to the multiple projects the studio has in development between now and 2012.
“The team has been doing a lot of research into 3-D processes, and we’re looking at it on future films when we have the time,” he said. “We will be doing it at some point.”
Noooo! Thor is currently in production in 2D and if they decide to release it in the format they’d have to butcher it in post-production. On the other hand, The First Avenger: Captain America is fair game. The film is expected to begin shooting this summer, which gives them some time to make the necessary 3D arrangements if needed.
We think they’ll hold out for The Avengers movie because what could be more awesome than seeing Iron Man, Thor, The Incredible Hulk (hopefully), and Captain America kicking ass together in 3D? Come on Marvel think big. Go hard or go home!
Should Marvel start releasing their superhero films in 3D? What films would you like to see in the format?