Marvel Movies Headed for 3D?
By Krystal Clark
We thought we dodged a major bullet when Paramount and Marvel decided against releasing Iron Man 2 in 3D but we celebrated too soon. It turns out that the film was extremely close to being converted into the format but at the last minute the powers that be pulled the plug. According to a recent article in the LA Times, Marvel execs still have their eye on the 3D trend and plan on incorporating it into their future titles sooner than later.
Kevin Feige, President of Marvel Studios confirmed that after the success of Avatar and Alice in Wonderland they were seriously considering a 3D version of Iron Man 2. And the only thing that kept it from the God-awful conversion machine was the fear that it might damage the film’s quality.
“We couldn’t have turned over a version of the movie 10 or 20 weeks earlier for 3-D conversion without undermining the quality,” he said. “We used all the time we had for mixing and editing and discovering the right tone.”
That was the right move on their part but we’re not out of the woods just yet. Feige also stated that we could see 3D some time in the near future thanks to the multiple projects the studio has in development between now and 2012.
“The team has been doing a lot of research into 3-D processes, and we’re looking at it on future films when we have the time,” he said. “We will be doing it at some point.”
Noooo! Thor is currently in production in 2D and if they decide to release it in the format they’d have to butcher it in post-production. On the other hand, The First Avenger: Captain America is fair game. The film is expected to begin shooting this summer, which gives them some time to make the necessary 3D arrangements if needed.
We think they’ll hold out for The Avengers movie because what could be more awesome than seeing Iron Man, Thor, The Incredible Hulk (hopefully), and Captain America kicking ass together in 3D? Come on Marvel think big. Go hard or go home!
Should Marvel start releasing their superhero films in 3D? What films would you like to see in the format?
Monday, May 10, 2010 11:02PM
I just find 3D movies so unimpressive. In fact, they sometimes look worse than non-3D movies – especially "Avatar 3D." There was just too much blur and not enough oomph.
Tuesday, May 11, 2010 1:31AM
BOTH! XD <3
Monday, May 17, 2010 3:23PM
As far as 3d conversion I don't think most people see it as bad as those who hate 3d would like to believe. My friend and I we decided to see Alice in Wonderland despite all the sayings online that the conversion looks just horrible. However, I think most people that went to see Alice saw what we saw. The 3d looked really good. We walked out of that theater saying "I don't see what the big deal was about the conversion, I looked fine." and we had seen a lot of 3d movies in the past year. Hence, the reason it's 3d ticket sales did so well at the box office. Most people probably went by word of mouth and were getting the feed back that the 3d looked good. Obviously not from the people and news articles online. Now I am starting to wounder if this is just a case of boy crying wolf so to speak. The people that don't like 3d will look for flaws in it that they will find them no matter what. The rest of us just don't see it.
However maybe this is the problem. Ebert said in his article against 3d that it looks like flat cardboard cut outs in front and behind each other. Now when I look through my binoculars things actually look like that. Cars look totally flat, kind of weird. However, when I see a 3d movie it does not look like that at all. The images are rounded just like real life. I think that is what most people see in a 3d movie, and that is what people that don't like 3d just don't get. Maybe that is the problem. I don't know. All I know is that in a movie the 3d looks really go to me and now I wonder if the 3d in Clash of the Titans would look really good to me as well after this whole Alice thing.
My conclusion. For most people 3d conversion is not a problem.